Factors Makes ON Page Optimization better ?

In On Page Optimization there are some important factors like

1.                   Title Tag : The <title> tag is required in all HTML documents and it defines the title of the  document.

2.                   Meta tag : Meta elements are tags used in HTML or XHTML documents to provide structured    metadata about a Web page.

3.                   Keyword : Keyword research is one of the most important, valuable, and high return activities in the search marketing field.

4.                   Sitemap : A site map (or sitemap) is a list of pages of a web site accessible to crawlers or       users. 

5.                   Images   : An image (from Latin: imago) is an artifact that depicts or records visual perception.

6.                   Internal linking : Internal Links are hyperlinks that point at (target) the same domain as the       domain that the link exists on (source).

            7.          Bread crumb  : A Web site navigation technique. Bread crumbs typically appear horizontally           near the top of a Web page, providing links back to each previous page

What is White Hat Seo ? It's techniques ?

White hat seo is a technique in which we used fresh,good contents in our site.Never used any kind of duplicate contents in it.It is the best method to get high ranking on the Search Engine..

                                         White hat techniques

·                     Quality contents

·                     Titles and Meta data

·                     Keyword research and Effective keyword use

·                     Quality inbound links

Note:- Best technique for SEO.

What is Black hat and it's techniques ?

Black hat seo is technique in which we use duplicate issues like content,photos, video,hidden links,keyword stuffing doorway pages and many other.It is not good for our site because when Google starts its crawling it considered the site is full of duplicate issues and he penalized the site minimum +30 Google page ranking

                                           Black hat techniques

·                     hidden link

·                     keyword stuffing

·                     doorway pages

·                     incorrect keyword 

·                     link farming 

·                     mirror side

Note:- For Best seo this technique is not good avoid this technique.

Factors makes Off Page Optimization better ?

In Off Page Optimization there are some important factors like

1.                   Directory Submission 

2.                   Artical Submission

3.                   Press Release

4.                   Blog Writing/posting/creation

5.                   Classified Submission

6.                   Social  Media